São Paulo
→ June 30
Aesthetic and critical appropriation and intervention in public space
Collective social and civic responsibility
Environmental sustainability
Transformation of daily habits
Surprise / Alienation
Provocation / Reaction
Activation of imagination / development of fantasy
Questioning and reflecting on environmental sustainability and the responsibility of all citizens
Investigation and observation of the human psyche and behavior
Social and cultural studies
Refletir is an intervention in the public space of the city where a mirrored cube measuring one meter on each side floats along the waters of the Tietê River that crosses São Paulo, Brazil, reflecting and placing the city within the watercourse itself, thanks to the reflective action of the object’s walls.
By activating a visual dimension linked to the theme of sustainability and respect for the environment, the intervention reflects on the responsibility of the government, businesses and each citizen towards the city itself and the space it occupies, inviting the development of civic sense and social awareness of the responsibility of each person in the process of preserving and protecting the environment.
Giambi Uberti